Have You Seen Me?

OK, so I’m blocked.

See, Shop Boy once was a newspaper headline writer of some renown (Mary liked them, anyway) but used to worry that the well would run dry. That I’d lose my touch some day and never write another worthwhile headline again.

I worry just as much about this blog. Will it start to bore people? Has it already gone there? Or will it, gulp, just stop altogether, the well run dry? No more words. Shop Boy is sure that you also quake at the thought.

A New York Times headline the other day on the spread of dengue fever — yikes — in Key West led me to reflect on this:

Dengue Fever?
What About It,
Key West Says

I turned to Mary at the breakfast table and said cockily, “Hey, that’s my headline.” Meaning that’s the headline I would have written for the story. I mean, had I worked for the New York Times. It’s probably for the best. Very un-Times. Shop Boy did work at Newsday, where one day’s assignment was to sum up a second failure by JFK Jr. on his bar exam: “Belly-Up on the Bar Jr.” Ooh. We watched on the news that night as Gabe Pressman of Channel 4 in New York City railed in an editorial at whatever anonymous jerk had written that headline.

And that wasn’t even one of my good ones (though it was one of the least good-natured).

Anyway, the dengue fever headline reminded me of one I wrote as a young man just to make my Middletown (N.Y.) Times Herald-Record supervisor laugh. (OK, she was cute. Sue me.) See, there was this dude who won the lottery. Two million bucks. Well, by the time taxes and everything were taken out … he went into a screaming tirade.

$2M Lotto
Can You
Spare It?

She laughed. Hard. But local newspaper decorum demanded that I go back to the drawing board. Still, Shop Boy slowly began to bring the editors around to “my way” of headline writing.

A Flash in the Can

This was for a TH-R story about guys who (swear to god) put runners on the bottom of outhouses each year and push-race them across a frozen upstate New York lake — with a “driver” seated inside the thing.

8 Billion Times, No
S&L tycoon calls tax deal thrifty, not shifty

This was for a Newsday story about a guy who bilked $8 billion from his savings and loan (or thrift) and testified in court that he’d simply made a wise financial decision on his taxes that paid off handsomely. Asked over and over  and over again in court if he knew he was being a crook, he answered again and again and again, simply, “No. No. No. No. No. No…”

Quantum Physiques

This was atop a Baltimore Sun story about a beefcake calendar of handsome scientists. The headline was stolen the next day by the Washington Post for a movie review of Fair Game, a film starring Cindy Crawford, a tank top and … some dude. Point taken, but sheesh. Now, everybody steals headlines. There’s very little that hasn’t been written before. But the very next day?

Good Intentions Pave the Road From Hell

This one was dead on arrival for a Newsday story about constantly delayed repairs on the Brooklyn Queens Expressway. I mean, everybody knew the road was dangerously in need of repairs, and someone was always trying. But jurisdictions, politics, budgets and special interests always got in the way.

It was a play, naturally, on the expression, “The road to hell is paved with good intentions,” meaning that it’s not enough to have good intentions. Do something good — don’t just intend to do something good — or you go to hell. The boss didn’t get it.

But where was I? Oh, writer’s block. Could have fooled you, eh?

Oh, heck. It’s probably just my brain scrambling as it tries to re-create the work that went down with my old iPhone.

I (don’t deserve but) have gotten my new iPhone, which came with the promise that Shop Boy will blog more often, post regular updates on Twitter, organize and post Typecast Press photos on Flickr, launch and maintain a Friends of Typecast Facebook page and just generally wave the flag of social media for a very worthy organization. Us, naturally.

So perhaps this has just been a bit of stage fright.

We’ll know in a few days, I expect.

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