The Devil Is in the Details Book

Look, Mary once got paper made of rocks or something to feed through a copying machine in her position at the Colorado Endowment for the Humanities. If she can’t get the copier to run a job, it simply won’t run that job.

So why do the Kinko’s guys always doubt her? They should just hand her the mouse and turn her loose with the better machines — and all those printer options on the computer programs they do not understand — behind the desk. Or … they can stay late and get a lesson in printer persuasion as she leans on them till their attitude bends.

Because we weren’t going anywhere the night before a bride was coming to pick up her magnificent invitations. All that remained was copying two-sided pages for a teeny details book that would give prospective guests the lowdown on lodging, entertainment, gift registry and even the happy couple’s plans for starting their future together. Cool, right? The idea was a take on the unforgettable fold-out detail card that our pals Stacey Mink and Geoff Brown helped us create for their wedding. And it was so close to finished. Just copy the sheets of paper, cut them to size and staple them into a lovely cover.

Mary 1, Kinko’s 0.

OK, so the staples. We have an old saddle stitcher, or at least that’s what we’ve been calling it perhaps ignorantly. It’s a big old, foot-pedal-powered stapler is what it is. Rather neat-looking, we think. And rather not up to the task, our pleading and coaxing falling upon deaf cast-iron ears. What we were hoping for is to avoid the big bends that the tines of most common staples end up forming on the inside of the paper, like a big bow or something. It’d be bulky in such a little book. And Shop Boy could not convince Mary that all we needed to do was staple through the cards and insert sheets into something soft, then fold the tines down neatly one at a time. There were 200 of the the things. So? We’ve done tweakier stuff, as Shop Boy will get to in a moment.

Mary remembered suddenly a favor that she had done for the folks at Alpha Graphics, an awesome shop around the corner that regularly does negatives for our plates and, on one recent occasion, had borrowed our drill press to create nice, neat holes in some bit of stationery or other. Alpha has an automatic saddle stitcher, so quicker than you can say “calling in an owesie,” we were sitting in the pleasantly air-conditioned Alpha, Shop Boy folding the printed sheets into the cards and handing them one at a time to a wild-eyed Mary, who was just a little too into the “bang” of the contraption each time she tapped the foot pedal, if you ask me. Had “emergency room” written all over it.

But we cranked them out, noticing partway through the blue line painted along the spine of the staples. Not sure if it helps the machine’s brain line up the punch or what. But on the individual staples, and on the back of the cards, it created a blue dot.

Shop Boy (in denial mode by default): “Who’s going to notice that?”

Mary: “Everybody’s going to notice that!”

Shop Boy: “OK, you’re right. But we can just take an emery board and …”

Did I mention tweaky? Yes, I believe I did. Shop Boy and Typecast interns/friends Allison Fisher and Ingrid Schindall once spent the better part of two days buffing the cotton hickeys off the edges of separate business card orders. Thousands of cards each. See, sometimes a cutting rule will dull in one spot and tear rather than slice the cotton papers that Typecast favors. Thus, when Mary does a die-cutting job on the windmill — currently above Shop Boy’s pay grade — the air is filled with cotton puffs, the machine is filled with oil hole-clogging dander … and the edges of the cards can be left a bit rough.

Not in our store, you don’t.

Some folks use sandpaper or a similar rough surface to fix the peachfuzz effect, lining a bunch of cards up all at once. That’s good for bigger printed objects, in Shop Boy’s book, but when the fuzz gets between the cards, the sandpaper ain’t going to reach it. And so we buff.

On the blue polka-dotted staples, however, none of the above treatments worked. The emery board tended to stray from the staple and make a mess of the cotton booklet’s spine. And anyway, it didn’t get all of the blue off. So Mary handed me the dental tools. Honest to god, Shop Boy sat there with a miniature rasper — with the bride due any minute by this time — filing smooth each staple’s backside. No pressure. And if you think a slip with an emery board can chew up a cotton booklet’s spine, wait’ll you see my, um, handiwork on a couple of booklets that ended up in the sample drawer instead of the bride’s box.

Might match the unexplained nicks, gashes and grooves you find one day on the ever-recalcitrant copiers at your neighborhood Kinko’s. Mary’s tried everything else to get her money’s worth out of that joint. We’ll just call it the blue dot special.

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